Andrea Rurale

Andrea Rurale is executive adviser to the Fondazione delle Arti - Venezia.

He studied Economics and Corporate Law at Università Bocconi (Milan), and Marketing at Universitat de Valencia (Valencia).

He is now director of the Master in Arts Management and Administration (MAMA) at SDA Bocconi, Milan. He is Professore of Marketing at the Università Bocconi and gives lectures on Art marketing in several foreign universities. His main interest and research concentrates on Experiential Marketing and Marketing in hedonistic contexts (such as Art, Tourism, Heritage ...).

Andrea Rurale is President of the FAI, Lombardy, (Italian Environmental Fund).